Know Your Lemons cross section increases breast tactile knowledge for self-exam by more than 70% when tased with users.

The 7 steps we use to create a strong communication tool.

How an image and a soon-to-be-app are going to change breast cancer

Every year we update the Know Your Lemons materials, and with the global attention we received this year we've been able to gather more insight and feedback from patients, educators and doctors from around the world than ever before.

It's every communicator's dream to reach viral status for their campaign. In January, that happened to Worldwide Breast Cancer's #knowyourlemons breast cancer awareness campaign. In just 3 weeks, we reached over 166 MILLION people around the world.

This week we bring you to Africa so you can meet an amazing Global Education Partner, Dr. Lily Gutnik. She has been a force for good in educating men and women on the symptoms, treatment, and prevention of breast cancer in many parts of the world and particularly in the state of Malawi in central Africa.

Worldwide Breast Cancer, a charity using design to increase patient knowledge of breast cancer globally, has recently received one of three $100,000 Innovation Impact awards from Celgene.

This week we wanted to share our enormous success with all of you, because you’re the ones that have made it possible. During October Breast Cancer Awareness Month, Worldwide Breast Cancer shared a new post of the “12 Signs of Breast Cancer” poster featuring its famous 12 teaching lemons and it reached over 3 million people.